Connect with us

Business

How a Blog Turns People Into Customers

Published

on

Writing an excellent blog is both a science and an art. A science since a successful blog should employ a structured approach to maximize its content’s effectiveness. Its greatest chance of overcoming the overcrowded blog market is to go through these procedures. As for art, the choice is yours: either you take on the roles of writer, editor, and designer to create a blog that converts in tandem with your team; or you become the team’s leader.

Both art and science seek to understand and describe the world around us. “Science = art,” as Forbes puts it. A blog bridges the gap between the two.

“Think biology to understand art,” says Atlantic writer Lance Esplund. The word “biological” may be defined as the study of organisms that live. Art, on the other hand, is a living thing. It has life energy and therefore must be considered a biological phenomenon. When you deconstruct an artwork down to its component parts, you find how its components connect together like the anatomy of a body to “contribute to the life of the artwork as a whole.” Anatomy is the study of life’s structures. So, join us on this journey to understand the anatomy of a blog that converts so we may create a blog everyone can be proud of.

Topic Conception

The topic of a blog is the first component, which is known as the idea. To come up with a piece’s theme, consider and ask yourself several questions:

  • What will the blog address?
  • Where do I start?
  • How can I develop a blog that is distinctive?
  • How am I supposed to even come up with it?
  • What should I do to make something amazing?

There are many pathways to explore, but we’ll only go down a few for the sake of simplicity. If you’re creating a blog for professional purposes, there are several ways to get ideas.

Examine your team’s prior blogs to see if anything has been neglected. What are the holes in your knowledge of what was taught before or a topic you could develop on? Consider whether you have anything interesting to say about your job. What part of your day might you share that is relevant, goal-oriented, and beneficial to the reader? Perhaps you just picked up a new skill that is making your life simpler, and you’d want to share it with others.

Whether you are seeking to improve your personal or professional life, knowledge is never dry if you are persistent, gain new perspectives, and fill in the blanks.

Topic Research

After you’ve decided on a topic, the next stage is to start looking further into it. Find out what other people are searching for by going to Google Trends and looking at the related subjects and queries. Get a sense of the topic’s current state by doing so. You may also take advantage of Google by researching the subject and reading any current ranking material on Google’s search results page (SERP).

Still, the best approach would be to see what your audience is reading. You could check out the top posts of competitive blogs and read through their content using a tool like Buzzsumo.

Find new research avenues by compiling a list of industry-related, topic-related, and audience-related keywords to supplement your knowledge. Keyword Tool is my favorite free tool.

Info Dump Writing (Automatic Writing)

When you have an abundance of information about a subject in your head, you can now sit down and start composing. Come up with a few ideas and then write them down. Simply write whatever comes to mind about the subject. Don’t worry about typos or correcting formatting mistakes. There’s no such thing as a stupid idea, and no path not taken. Simply write away, allowing the ideas and inspiration to flow through you like water. You may stop once you feel your intellect is empty and that you can’t think of anything else.

Structure

Your fingers should be steaming by the time you’ve finished typing. The blog is in its most basic form. Now comes the enjoyable portion, which is to read through the post and figure out what it’s all about. Identify sections of the piece as well as the blog’s goal.

Most people don’t read anymore; they just scan through material. One of the most important features of a successful blog is to create a scannable blog. Use subheadings to explain the main points of the sections, as well as what their purpose is, so that “most individuals” can skim and scan through.

Also, if you haven’t already, you may begin writing, revising, and shaping the beginning and conclusion of your essay. Remember to provide a hook at the start and a call-to-action at the end so that every blog may be utilized as a marketing tool.

When you’ve finished grooming your blog, go through it one last time and come up with a title that piques curiosity in those who are about to visit.

Images

After you’ve completed the writing and proofreading process, add some flair to your blog with high-resolution pictures. Add a banner image to the left side of the page that previews what’s next while also providing rich media for various sections to entice visitors into reading more. There are numerous free websites where you may discover high-quality, royalty-free stock photos, some of my favorites being Pexels, Pixabay, and Unsplash.

You may also sign up for a free account on Canva to modify and retrieve even more stock photos.

All of these areas, from start to conclusion, make up a tiny portion of the whole blog. The start of something special occurs, but before you can release it, there is still much more work to be done, from the inside out. You may also create a distribution plan utilizing social media to significantly expand the blog’s reach by employing SEO, internal and external links mapping. But those are areas for another discussion. These buildings combine in harmony to create a truly stunning work of art.

Continue Reading
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Business

The Real Deal on a Four-Day Workweek

Published

on

For many people, it’s difficult to imagine a work week that doesn’t begin on Monday and end on Friday. For decades, millions of people across the world have built their week around Monday through Friday. However, as the pandemic continues to change Americans’ attitudes toward work, many are reconsidering how they may balance work and life.

After all of this research, I discovered that the concept of a five-day workweek was first proposed as early as the 1860s by many labor organizations in the United States seeking to pass legislation for an eight-hour working day. The Fair Labor Standards Act was amended in 1938 to limit the workweek to 40 hours per week, which resulted in the Monday through Friday, five-day work week that is well known today, according to Business Insider.

Despite the passage of this law, many individuals are still compelled to work more than 40 hours per week. According to a Gallup poll conducted in 2014, the typical salaried employee put in around 49 hours each week. Furthermore, according to Vox, workers are still clocking more than 40 hours per week even during the COVID-19 epidemic. Many people feel that achieving a work-life balance is difficult because they are either working from home or doing a hybrid arrangement that includes both in-office and at-home work.

A four-hour workweek might be in your future

In the previous decade, businesses and nations all over the world have started to reconsider the five-day workweek. More than 2,500 Icelandic employees were involved in a research in 2015 and 2019 that introduced them to a four-day workweek rather than the usual five-day week. The study’s findings suggested that those who took part in it reported feeling less stress and a better work-life balance, while their employers claimed that their productivity remained the same or improved. Many other countries around the world, such as New Zealand, Singapore, and Spain, subsequently looked into mandating a four-day workweek as a result of these studies. According to The Guardian, several American businesses, including Bolt Electric and Panasonic Electronics, are already adopting the four-day workweek. Microsoft, which offers a four-day workweek for its workers in Japan, states that the four-day workweek has boosted output by 40%.

Although many individuals tout the advantages of switching to a four-day week in place of a five-day one, the United States government has yet to push through any legislation establishing such a schedule in the country.But this may soon change, as more effort is put into protecting employee rights. The Great Resignation, which has seen millions of Americans leave their jobs in the past year, and the current movement for worker rights that has necessitated wage increases in many states have the potential to push forward further workplace reform in the near future, according to Vox.

Continue Reading

Business

The Best Valentine’s Day Gifts for Every Stage of Your Relationship, According to a Matchmaker

Published

on

By

Rori Sassoon, a celebrity matchmaker and relationship expert, reveals the ideal Valentine’s Day presents for every stage of your love affair.

Valentine’s Day might be a significant event, especially if you’re new to each other. If you’re stumped as to what to get your lover this year, we’ve got you covered. Rori Sassoon, a celebrity matchmaker, offered us her top V-Day present ideas and you’ll want to check them out.

“When shopping for a Valentine’s Day gift, keep in mind that the gift is as big of a deal as your partner places on gift giving,” Rori shared. “Maybe they’re a fan of quality time over a luxury gift. Take that gesture of love and perhaps put it toward a shared experience. Most importantly, while you might strive to be the ultimate gift giver, stay within your means. If you have anxiety about being able to afford something over budget, rethink how you can find a similar item at a price point you’re comfortable with.”

Choosing the ideal present for your spouse on Valentine’s Day may be a difficult task, depending on where you are in your relationship. After all, if you’re just getting acquainted with someone, the presents you give won’t be at the same level as they’d be after a year.

Rori offered some advice on the finest types of presents to get your partner for each stage of your relationship, and we compiled a list of pointers to assist you get started.

It is good to note to learn your partners love language to help know what is the best gift to give to your partner.

Just Started Dating

When you’re starting to date someone around Valentine’s Day, you want to make a point of demonstrating that you care without being too cheesy (if that’s the case). Give them a card and a trifle. You’re indicating that you’d like to continue seeing them without unintentionally making them feel overwhelmed. Have a wonderful Valentine’s Day. However, keep in mind that there’s no need to be excessive—you’re just getting to know this individual.

We’re Not Really Strangers Card Game – 100% Realism Expansion Pack

This 50-card expansion pack for the wildly popular We’re Not Really Strangers Card Game was created for first dates to the “What are we?” phase of the relationship. It comes with all kinds of questions you’ve been dying to ask like “When’s the last time you ghosted someone and why?” and “What was the first thing you you noticed about me when we met in person?” It’s a great way to get to know your new love interest.

You Be My Valentine Pop-Up Card from YouBeBeloved is a lovely expression of love.

Lovepop has a variety of fun pop-up Valentine’s Day cards that are perfect for newly dating couples like this “Whale you be my Valentine?” card. All the options are really fun and colorful. You’ll definitely put a smile on their face.

We’ll See Where This Goes – Casually Dating

If you’re in a relationship or anything more casual, avoid wrapping gifts. Instead, create the ambiance for a raunchy night — lingerie, candles, romantic music, and maybe a sex toy or two. On this lovey-dovey day, capitalize on your physical attraction to each other. There’s no need to spend a lot of money on someone you don’t know if there’s going to be a long-term connection with. Have fun!

Tease Or Tumble Tower Game

The Tease Or Tumble Tower Game, which is simply a more grown-up version of the same thing, may be played by adults. Each brick has a hot question or activity such as “Remove an article of clothing” or “Massage your spouse for one minute.”

Box Of Dares

This box of challenges was created for couples at all stages and is especially enjoyable for individuals in a “where do we go from here” scenario. It includes 100 cards with dares that range from flirty to erotic, along with a box of 100 stickers.

Dating for at Least Six Months

When you’ve been dating someone for six months, it’s rather obvious that you care about each other. You want to give a gift that demonstrates the kind of giver you are. Gift-giving is one of love languages, and you should attempt to combine equal measures of sexy, fun, and thoughtful into your present. Regardless of the item, keep quality first! Consider a private spa trip or a concert at six months. Shared events will just bring you closer together.

Amorous Arcana: Valentine’s Tarot Lesson & Reading

What’s in store for your relationship in the future? Let the cards be your guide. This Valentine’s Day tarot lesson and reading will stay with you and your spouse forever. You’ll have the opportunity to do a tarot reading while Holly, the instructor and reader, assists you in interpreting the cards. If you already have a tarot deck, the procedure alone costs $25. If you don’t have one, a package including a deck and guidebook can be purchased for $50.

Tickets to a Concert or Event

If you want to give them something they’ll like, get them a ticket to a game, concert, or other event. It will be a shared experience that both of you can enjoy.

Committed for at Least One Year

If you’ve been with someone for a year, there’s always that lovely bright ring to it. You’re likely in love, and you see a hopeful future together. Purchase an outfit together for Valentine’s Day on a shopping trip. If you have a partner who is clueless about fashion, assist them in finding some trendy shoes or a designer belt.

Custom Couple’s Sweatshirts with Embroidered Roman Numeral Date and Initials

If you’re looking for a fun Valentine’s Day present for your significant other, consider getting them a pair of matching sweatshirts from Etsy. You may personalize it to include your initials, a date, and a heart. The New Bedtime Storybook by Leachco has a selection of colors ranging from black to white, light pink, navy, and gold. It’s a must-have for couples that have been together for at least one year.

Vertical and Horizontal Spotify Code Couples Necklace

What’s the song that holds a special meaning for you and your significant other? This personalized Spotify code necklace will always keep it close to your heart. The two necklaces are made of copper, and they’re ideal for keeping your favorite song on repeat. They’ll contain the Spotify code to your song so you can quickly scan and play whenever you want. You have the option of receiving them in rose, gold, or silver.

Long-term Relationship

When you’re in a long-term relationship, you’ve celebrated many Valentine’s Day occasions. You know what your partner wants at this point. If your partner likes jewelry, add something to their collection. If your partner can’t say no to a watch, give it to them. Regardless of the price tag on the present, make sure to include a thoughtful note. Words of encouragement might be the most appealing turn-on. Your fire never has to go out!

Personalized Dinner Spinner Date Night Idea Board

Have you ever found yourself in a situation where it takes hours to figure out what to eat because one spouse is unable to make up his or her mind while the other is great with “whatever”? The Etsy-made personalized dinner spinner board can assist you with this. It’s completely alterable, and you can pick your own names and favorite restaurants. You’ll be wondering why you didn’t get it sooner once you have this!

Personalized Ticket To Love Box

If you enjoy the concept of love coupons, this outstanding personalized ticket box takes it to a new level. You may pick from 40 ticket themes ranging from “Free Back Rub” to “clothing-optional adventures,” and the box can be personalized with your partner’s name. It’s both amusing and distinctive.

The ideas are endless, but really the key is the more thoughtful the gift the better. As well as a gift that makes your partner feel like you really know them. Getting them a gift that is simple that you know is something related to what they like can be the meaningful.

Continue Reading

Business

Solana Slides 17% to Leading Losses as the Crypto Market Plunges

Published

on

The cryptocurrency market fell on Monday, following a decline in the stock indices in the United States.

On Monday, the crypto market dropped significantly as U.S. stock index futures plunged by nearly 17%, according to CoinMarketCap. Bitcoin, the world’s largest cryptocurrency by market capitalization, fell to about $33,700 at the time of publication after rising more than $4,000 in Asian morning sessions.

The price of Solana’s SOL asset was down 17%, trading at $84.17, according to data from analytics platform CoinGecko. SOL was one of the year’s top performers, increasing from $3 in January to over $259 in November. The price of Bitcoin has dropped by more than 66% from its all-time high and almost 42% from last Monday’s.

Ethereum and the Cardano, Polkadot, and Binance Coin tokens all suffered losses of nearly 10% in the last 24 hours. DOGE, the currency of Dogecoin, fell 7% in the same period among the top ten cryptocurrencies by market capitalization.

Over $240 million in liquidations occurred since Asian morning hours, according to data from analytics tool Coinglass. Liquidations occur when exchanges are unable to meet margin demands because of a margin shortage. Following a few swings in the green, we witnessed several false breakouts and retests.

Bitcoin futures markets have liquidated over $63 million in assets since their inception, according to figures published by Cboe. Ether futures surpassed this, with more than $64 million in liquidation losses. BTC futures experienced significantly fewer losses, with SOL and XRP futures both losing around $5 million in liquidations.

The ratio of bitcoin traders who were long or betting on higher prices reached nearly 81 percent, according to several technical indicators, as bitcoin was seen as being oversold and a price rise was anticipated.

Meanwhile, others predicted that the market may fall further.

“Alarmingly, the sharp reversal on Friday was not followed by any meaningful bounce,” said Alex Kuptsikevich, senior financial analyst at FxPro, in an email to CoinDesk. “Some observers point out that this is a worrying signal, suggesting further market declines, as we have not seen a final capitulation. Without capitulation, the markets will remain with an overhang of sellers.”

“Events are developing in a bearish scenario, so far broadly repeating what we saw in 2018 in terms of overall sentiment,” Kuptsikevich said.

 

Continue Reading

Trending